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American Express
Since our earliest days, we’ve strived to find new ways to enrich our customers’ lives, have their backs and provide our special brand of service, in ways both big and small.
Even as our business transformed – from freight forwarding to travel to cards to innovative digital products and services – one thing has remained constant: our unwavering commitment to earn our customers’ loyalty for the long haul.
That standard of excellence guides us today. We promise to understand, respect and back our customers, and help them on their personal journeys. Because when our customers thrive, so do we.
Even as our business transformed – from freight forwarding to travel to cards to innovative digital products and services – one thing has remained constant: our unwavering commitment to earn our customers’ loyalty for the long haul.
That standard of excellence guides us today. We promise to understand, respect and back our customers, and help them on their personal journeys. Because when our customers thrive, so do we.
Purpose
Make a difference in our customers' lives in ways that matter most to them.
Vision
Provide the world's best customer experience every day.
Mission
Become essential to our customers by providing differentiated products and services to help them achieve their aspirations.
Values
- We back our customers
- Relationships are at the heart of our business. We strive to be essential to our customers by delivering exceptional products, services and experiences every day – and promise to have their backs in everything we do.